Alix Earle
- Platform
- Niche
- beauty· medium confidence
- Followers
- 5.7M
- Posts analyzed
- 50
Compared against 0 mega beauty. Score weights the four pillars below.
- Engagementweight 35%80
Engagement runs well above peers, driven mostly by comments rather than likes.
- Consistencyweight 25%42
Cadence is uneven; gaps of more than a week are common.
- Growthweight 20%43
Growth has flattened relative to peers in recent weeks.
- Authenticityweight 20%55
Multiple signals don't fit the pattern of an organically grown audience.
How the audience interacts
Engagement rate is the headline, but the texture matters more. The like-to-comment ratio reveals whether the audience is reacting or engaging.
The like-to-comment ratio reads 532.5 likes per comment. A lower ratio (more comments per like) usually points to a conversational audience; a much higher ratio can be a sign the audience is passive or that engagement was inflated.
When and how often they post
Consistency is the second-largest pillar of the score. Most accounts that flatten do so because cadence breaks before performance does.
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